From an interoffice memo to a fifty-page proposal, this is the definitive guide to business writing. Anyone who has ever had to write any business document will find "The Elements of Business Writing" the single most effective tool for producing clear, concise, and persuasive prose. Equally useful t[...]

For poetry lovers and students of literature and literary criticism, a National Book Award-winning poet brings his prowess as a translator and critic to bear on the work of one of the major German poets of the century.[...]

Robert Bly's new collection of poetry is made of forty-eight poems written in the intricate form called the ghazal, which is the central poetic form in Islam. The influence of Hafez and Rumi is clear, and yet the poems descend into the wealth of Western history, referring at times to Monet, Giordano[...]

Today's number 1 copywriter shows you how to grab attention and drive sales with customer-focused, results-based Web copy. In "The Online Copywriter's Handbook", Robert Bly - one of the world's most honored copywriters and the bestselling author of "The Copywriter's Handbook" - turns his attention t[...]

The classic guide to copywriting, now in an entirely updated third edition
This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywr[...]

What budding scholar doesn't dream of debating philosophical precepts with the intelligentsia or locking academic horns with the clerisy? You can do all that--and be the life of every highbrow cocktail party--with this most compendious of calendars. Mastering this daily listing of deliciously obscur[...]